It is not well known nor accepted that the social networking phenomenon we all gush about in the West was actually invented in Asia. This sounds counter-intuitive and unsettlingly unfamiliar. Innovation is assumed to be a prized Western asset, something the culturally compliant and uniform Asians cannot emulate.
Great article brought to my attention by Tim ‘Whirlwind’ Whirledge, digital influence man over in PR … ‘To see the future of the internet, look East’, in Spiked magazine
